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Blog Tide Updates How and why Tide gets to know you – KYC explained

How and why Tide gets to know you – KYC explained

4 min. read
07 Aug 2018
07 Aug 2018
4 min. read

As a business owner, your time is valuable. That’s why we believe you should be able to set up an account with us in minutes.

To do this, we balance asking as few questions as possible while still understanding enough key information about you and your business. This process is known in the industry as ‘KYC’. This stands for Know Your Customer, and it’s a vital part of keeping everyone safe.

What is KYC?

KYC is a standard practice in which banks and banking providers make sure they know key details before offering someone an account.

These details can include the type of business that’s applying, how it makes its money and what industry it operates in, as well as checking that everyone involved is who they say they are.

Why is KYC important?

KYC is important for many reasons. We need to be sure that we know exactly who is applying for an account. They must be able to prove key information such as their identity and their right to operate in the UK. This helps protect Tide and our members against fraud and other financial crimes.

As Tide is fully registered with and regulated by the Financial Conduct Authority, we must act in line with their regulations to protect against bad practice. Making sure we know who is applying for a Tide account, how their business operates and how they’ll use our services are all vital parts of this responsibility.

We also need to understand the risk of any business that applies for a Tide account. If businesses are too high risk, we don’t currently have the infrastructure to serve them to the high standards we provide for our members.

A Tide account might not be for everyone. KYC allows us to understand whether a Tide account is right for you, and whether your business and its level of risk is right for us and our members.

Passing our KYC checks

Our KYC checks, and the regulation that underpins them, are focused on making sure that you are who you say you are, that we understand your business and how it will use our services, and that your business carries a level of risk we can manage effectively. These checks and regulations do not discriminate against anyone on the basis of political beliefs, religion, race or any other characteristic protected by law.

The majority of people who apply to join Tide are accepted within ten minutes. All documents can be verified automatically, saving you valuable time and giving your business quick access to our powerful financial platform.

Some applications may take a bit longer. This will be because we need more documents to complete our KYC checks. Our team will ask you for these documents and help you to find them if you need. This process can take a few days, but our team is always on hand to help. We want to empower small and medium-sized businesses to do what they love, and so we’ll help you and your business in every way we can – even before you’ve joined.

Not everyone can pass these checks. If your documents can’t be verified or we can’t be sure you are who you say you are, we won’t be able to offer you an account.

We also won’t be able to offer you an account if your business is too high-risk. These can include businesses that accept donations, particularly if we or the business owner are unable to trace where these donations are coming from. This is also the case for businesses operating in high-risk industries.

Our ongoing commitment to safety

KYC doesn’t just happen when you apply to Tide. As businesses can change how they operate or how they’re funded, we need to carry out KYC checks on an ongoing basis.

This is part of our mission to keep all of our members safe, as well as our commitment to the regulatory requirements stated by the Financial Conduct Authority.

So from time to time we may have to ask you for more documents, or simply check-in to make sure everything you’ve provided is up to date. We’re also legally required to keep the data collected during the KYC process for five years after you end your business relationship with us.

If we do need to check this information, our team will be in touch with all the information we need, and will again be there to support you in providing it.

Can Member Support help me with KYC?

Our KYC team are experts in the field and fully dedicated to everything KYC involves. Because KYC is so important to us, this team is separate from our Member Support team. As a result, Member Support won’t be able to help you with KYC, but they can point you in the right direction towards any KYC messages you may have received.

To make sure all KYC checks happen as smoothly and quickly as possible, it’s best to continue one chat with the right team member instead of sending multiple messages to different teams. We understand that KYC checks can cause anxiety, but this is the best way to reach the best outcome for everyone. If you have any questions or comments about this, get in touch at hello@tide.co and we’ll be happy to support you.

About the Author

We understand businesses, it's all we do

We understand businesses, it's all we do

Tide is built by business owners for business owners. That’s why we’re trusted by over 2 million sole traders, freelancers, and limited companies worldwide.

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Tide Platform Limited (Tide) designs and operates the Tide website and app. Tide is not a bank. Tide is authorised by the Financial Conduct Authority (FCA) under the Electronic Money Regulations 2011 under firm reference number 900843 for the issuing of electronic money and the provision of payment initiation services and account information services under the Payment Services Regulations 2017. Tide is also authorised and regulated by the Financial Conduct Authority in relation to its credit and insurance broking activities (firm reference 718743). Tide is incorporated and registered in England and Wales with company number 09595646 and registered office at 4th Floor The Featherstone Building, 66 City Road, London, EC1Y 2AL. Tide offers bank accounts powered by ClearBank® Ltd (ClearBank) (account sort code is 04-06-05). ClearBank is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 754568. Eligible deposits with ClearBank are protected up to a total of £120,000 by the Financial Services Compensation Scheme (FSCS), the UK's deposit guarantee scheme. For further information visit Home. ClearBank Ltd is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority (Financial Services Register number: 754568). Registered Address: ClearBank, Level 27, The Broadgate Tower, 20 Primrose Street, London, United Kingdom, EC2A 2EW. Eligible deposits held in the Tide Business Current Account (powered by ClearBank) are covered by the Financial Services Compensation Scheme (“FSCS”) subject to eligibility. All eligible deposits at the same bank are aggregated to determine the coverage level for each depositor up to £120,000, therefore if you have any other product/services with ClearBank these will be aggregated. To find out more and to check your eligibility please visit: About us . Some of Tide’s members also hold e-money accounts powered by PrePay Technologies Limited (PPT) (account sort code is 23-69-72). PPT is an electronic money institution authorised by the FCA under the Electronic Money Regulations 2011 under firm reference number 900010 for the issuing of electronic money. PPT holds an amount equivalent to the money in Tide current accounts in a safeguarding account which gives members protection against PPT’ insolvency. Tide Cards may be issued by both Tide and PPT, who are licensed by Mastercard International for the issuance of cards. The issuer of your Tide card will be identified on your monthly card statement. Tide Capital Limited is an appointed representative of P1 Investment Services Limited which is authorised and regulated by the Financial Conduct Authority under firm reference number 752005 to carry out such regulated activities as are involved in the provision of Tide Investment Account. Seccl Custody Limited is the custodian of assets held in Tide Investment Account and is authorised and regulated by the Financial Conduct Authority (firm reference number 793200) and registered in England and Wales under No. 10430958. Registered office 20 Manvers Street, Bath BA1 1JW. Tide, the Tide logo, the Swell, and Do Less Banking are trademarks and trade names of Tide Platform Limited, and may not be used or reproduced without the consent of the owner.