A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive. You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of the Platform.
The Cookies we set on our websites
The table below explains the types of cookies we use on our websites and why we use them.
|Category of cookies||Why we use these cookies|
|Strictly Necessary||These cookies are essential for websites on our services to perform their basic functions. These include those required to allow registered users to authenticate and perform account related functions.|
|Functionality||These are used to recognise you when you return to the Platform or when you have logged into the Platform already. This enables us to personalise our content for you, greet you by name and remember your preferences.|
|Security||We use these cookies to help identify and prevent potential security risks.|
|Analytics and Performance||They allow us to recognise and count the number of visitors, track views of content and to see how users move around the Platform when they are using it. This helps us to improve the way the Platform works, for example, by ensuring that users are finding what they are looking for easily.|
|Targeting/Advertising||These cookies record your visit to the Platform, the pages you have visited and the links you have followed. We will use this information to make the Platform more relevant to your interests. We may also share this information with third parties for this purpose. For example, we use Facebook Pixel to show relevant advertisements to visitors and to measure and improve advertisements. This cookie also tracks the behavior of visitors across the web on sites that have Facebook pixel or the Facebook social plugin. Similarly, we use a TikTok pixel for showing relevant advertisements and measuring performance.|
|Third Party / Embedded Content||These include social media platforms such as Facebook and Twitter (through the use of sharing buttons), or embedded content from Youtube and Vimeo. As a result, cookies may be set by these third parties, and used by them to track your online activity. We have no direct control over the information that is collected by these cookies.|
From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features, these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.
The Tools We Set On Tide App
The table below explains the types of tracking tools similar to cookies we may use on our apps (on both Android and iOS) and why we use them.
|Functional||This is used to track your preferences and retain your account details, transactions and registration information.|
|App analytics||This tracking tool is used to improve the user experience and allows for runtime app configuration, track production error analytics, track crash & technical data and app usage analytics.|