Our national campaign, dedicated to our members!
At Tide, we’re constantly blown away by our members. They’re a diverse and ambitious community of start-ups, freelancers, and founders, who are shaking up markets, creating new ones, and making their mark at every turn.
The endless hustle, smart decisions, and blood, sweat and tears have got them to where they are on their journey – and above all else, it’s dedication that drives them. And of course, dedicated businesses deserve dedicated partners. Drumroll please…
We’re excited to announce the launch of our new campaign, spanning out of home and digital channels, which puts the spotlight on our members. Whatever they’re dedicated to – saving the ocean one plastic bottle at a time, reversing the fast fashion industry, or sparking up the conversation on mental health – Tide is dedicated to supporting them.
Each piece of creative will champion our amazing Tide members, sharing a piece of their story and promoting their brilliant business.
To kick it off, we’re featuring Ruth Mitchell and Ciorstaidh Monk, the two ladies behind Solas Sleepwear who are dedicated to making sleepwear fashionable. Watch out for Hamish Martin, the botanist who’s dedicated to sharing his love for nature through The Old Curiosity Distillery’s pink gin. You’ll also spot the father-son team, Steven and George Lindsay, who are dedicated to their family and guiding tourists through the highlands, with their business Lindsays Highland Tours.
Not only is Tide dedicated to supporting small business owners, we’re also dedicated to helping people turn their ideas into reality. In late 2019, we launched a new service that enables entrepreneurs to register their company and open a business bank account at the same time for free, saving them both time and money.
We’re proud to be leading the way in how SMEs manage their business finance. If you spot our new campaign out and about, we’d love to know! You can find us @tidebanking across Instagram, Twitter and Facebook.